Pip and Posy (52 x 7’), the BAFTA-nominated animated series for three- to five-year olds from multi-Oscar-nominated U.K. studio Magic Light Pictures (The Gruffalo), is coming to U.S. screens through Sensical. The streaming service from Cricket Media operates kids’ FAST, AVOD and SVOD platforms in the States.
“We’re delighted to welcome the fabulous Pip and Posy to the Sensical family,” said CMO Sharon Cohen. “We are always on the lookout for high-quality content that combines educational value with entertainment. With its beautifully crafted stories of creative play, friendship and problem-solving, Pip and Posy is a perfect fit for us and we’re confident our young viewers will love it as much as we do.”
Simultaneously, Magic Light Pictures is launching Pip and Posy on its YouTube channel in the U.S., including making themed compilations and all full episodes available to viewers in the territory.
The first preschool series from Magic Light Pictures, Pip and Posy is inspired by the books from award-winning illustrator Axel Scheffler, published by Nosy Crow since 2011.
Pip and Posy are best friends whose lives revolve around a wonderful world of play. Packed with warmth and comedy, the series is a joyful celebration of their great friendship, its laughter and games, its ups and downs. Making friends is key to the development of children’s social skills and emotional intelligence. Pip and Posy shows preschoolers how to see the world from someone else’s point of view, and how to build lasting friendships with kindness, resilience and flexibility.
“We are very proud of the success of Pip and Posy, our first-ever kids’ series, and thrilled that it is proving popular globally too. Now we’re set for another exciting milestone with its U.S. launch, and we couldn’t wish for better partners there than Sensical,” said Muriel Thomas, International Distribution Director, Magic Light Pictures. “We can’t wait to see the reaction from their young viewers to these wonderful stories of friendship and play.”
A ratings hit since its launch on Channel 5’s Milkshake! and Sky Kids in the U.K. in 2021, Pip and Posy has proved equally popular around the world, having been sold to multiple international territories across Europe and as far afield as Australia, Canada and Asia. Now the delightful duo are looking for playmates across the U.S. through Sensical’s free, safe, ad-supported streaming service, which is available as a branded app on smart TVs and mobile devices and via live streaming channels and the sensical.tv website.
Operated by Cricket Media, Sensical uses comprehensive child development standards and proven science to curate its extensive catalog of healthy content for kids aged 2-10+.
Magic Light Pictures holds the global distribution and merchandising rights to Pip and Posy (excluding publishing) and has launched a full consumer products program to complement the property.