The animation industry’s innovative cancer research fund-raising
initiative, 10K Heroes, announced its second annual Animation Heroes 24-hour Livestream, set to take place this Mother’s Day weekend, May 10 & 11. This powerful event is designed to raise critical funds for the Leukemia Lymphoma Society’s groundbreaking
clinical trials, which aim to put an end to the use of chemotherapy in cancer treatments for kids by replacing them with a painless, pill-based solution.
The YouTube-A-Thon will present a one-of-a-kind podcast experience, broadcasting live for 24 hours straight. Fans of animation will have the extraordinary opportunity to connect with a revolving roster of industry giants — talented voice actors, brilliant writers, visionary producers and even top-tier executives sharing their unique stories and perspectives on how the industry got here, and where it’s going next. All the while engaging with the online audience via chat to support a great cause revolutionizing cancer treatment for children.
Following last year’s success, Salami Studios has donated the use of their studio space once again, providing a professional backdrop for a weekend full of hope, laughter and collective effort to change the world for millions of young cancer fighters.
“As a Hodgkin’s Lymphoma survivor, I am living proof of the profound impact of innovative cancer research,” said Joe Sichta, CEO of Public Pixels Media and Air Castle Entertainment, the corporate sponsors of the 10K Heroes project. “Our goal is to bring the animation community together in support of this life-altering scientific breakthrough — a future where children with cancer can receive genetically tailored treatments without the harrowing side effects of chemotherapy. By leveraging the joy and creativity inherent in our industry, we aim to inspire hope, support research, and make a lasting difference to millions of children worldwide.”
For more information on how to get involved, whether by donating or participating in the livestream event, visit 10Kheroes.com.
10K Heroes is a movement dedicated to supporting groundbreaking pediatric cancer research and treatments. Founded by industry vets Joe Sichta and Collette Sunderman, 10K Heroes strives to unite animation fans around the world in the quest to end the use of chemotherapy on children forever. By focusing on tailored genetic treatments that promise a cure without the devastating side effects, 10K Heroes champions a world where every child has the opportunity to live a full and healthy life, so they can go back to the carefree enjoyment of one of life’s greatest gifts, WATCHING CARTOONS!
